It took a lot of work to produce this cartoon! Love the super Blue-Me with muscles!
Science has gone too far, they let it out of the jar. I love it!
Koreans love blueberry and student Sunghoon Lee really, really loves blueberries! This is her tribute!
You all have heard of Claymation.
Now here is a new twist of this tv animation method from Korea:
Take it away Jaeho Bang! (Yes this is his real name!)
And now, here is Hansol Choi with a sure to be hit Bluerry Korean Docu-drama.
Here we go again!
And now here is: Jiyoung Hwang
Back by Popular demand, here are some more Blue-Me videos from our contest in Korea!
Which one do you like best? And — here is Minjung Lee!
Fine Food Australia has been around a long time and is the leading exposition for foods in Australia. Thus was a first time for USHBC and it was a great place to meet the Australian food industry and a consumer who loves blueberries! This exhibition occurred a few weeks after a major food safety disaster involving imported frozen blueberries (not from North America). Food safety and the quality of our berries was much appreciated and sought after by many of the 25,000 attendees from all over Australia, New Zealand and the South Pacific. Overall we met a lot of blueberry friendly companies and many are looking for specific items to increase their imports. We have a lot of followup to do now. Watch the shipments jump in Australia.
Here are just a few images from the event:
Foodservice is one of the most promising categories for fresh and processed blueberries at home and abroad. Here is an example how USHBC is working the Foodservice trade with participation in the annual Culinary Camp. This event is sponsored by the US Department of Agriculture (USDA) Foreign Agricultural Service (FAS) Agricultural Trade Office (ATO) in Seoul, South Korea. This year more then 150 foodservice professionals attended and gained hand’s on experience with US ingredients including blueberries!
And yes — Blue Me he mascot was a hit and passed out new Blue-Me Kitchen recipe books which has all sorts of great recipe uses for fresh, frozen and dried blueberries.
Check out this new dried blueberry package in Taiwan! The company tells it like it is!
Ten years ago, USHBC exhibited at one of the first Food Ingredients Asia shows in Bangkok, Thailand. This is a show similar to the Institute of Food Technologists (IFT) back home. In 2015 — we are back and what a difference ten years makes.
In 2005 we spent most time explaining what a blueberry was… Now we are showing how to use and where to buy!
The show was a business-to business venue and the USHBC booth was the busiest scene at the entire show and this made exhibitors and attendees notice! We met with more than 150 companies from 25 countries with strong representation from Indonesia, Malaysia and Vietnam as well as Thailand. Our Mascot fans were a huge hit in the steamy climate! Thanks to my old friend and fellow Hawaii grad Rey Santella of USDA-FAS Bangkok and Richard Lieu who represents Food Export Midwest and Northeast in the region for all the help and assistance!
Here are a few shots from the floor!
USHBC co-sponsored the 6th edition of the Frau Magazine Run-Girl Night Event in Tokyo held September 12 in Odaiba (Tokyo Bay). The afternoon-evening run and event draws serious and recreational runners from throughout Japan and promotes a healthy lifestyle. Here is a photo from the blueberry booth with Keiko and Chizuko of Asahi Agency in Japan who conduct USHBC promotions. They worked furiously to serve yummy smoothies to the crows and also signed up dozens of new Facebook and Twitter likes!
Japanese Curry is reported to be the most popular food for youngsters in Japan. This is not to be confused with a Indian curry. Japanese is a semi sweet curry with a small amount of meat and sometimes vegetables. It had to happen! Now the leading prepared curry company in Japan (SB) has launched a line of curry with blueberry. Adds a nice fruity flavor that balances the capsicum heat!
Check out this amateur video from the Run Girl Night in Tokyo, Sept 12. Blueberries were a hit with our “core target audience!” Bring on Blue-Me in 2016!
USHBC is working to re-energize the fresh blueberry market in Japan with the new “Beautiful Blueberry” positioning. Check out this home made video on preliminary results!