Supply + Demand = Opportunity!
Well, another year has passed and blueberry new product development continues. Two very strong years in a row for solid blueberry product development in North America. My take away:
Pet Foods – They are still on a roll. Now more and more dog and cat foods include blueberries and are touting the fruit on the pack! Women’s Foods. Blueberries are positioned as a health and beauty ingredient in bars, and beverages. Some of these products contain maximum amounts of blueberry and are paired with flax seed, chia and all sorts of other healthy ingredients. Baby Foods! Yes, more and more child oriented foods are including blueberries including purees, drinks and porridges.
Health Care. Blueberries and co products are utilized more and more in health care items in the pharmacy section. This includes powders, extracts and fibers.
Cosmetics: The natural cosmetic wave is spreading from Asia, and more and more “Skin Food” type of products such as lotions, face masks and other topical applications are now available in the USA.