Blueberry-mation (VIDEO)

You all have heard of Claymation.
Now here is a new twist of this tv animation method from Korea:


Take it away Jaeho Bang!  (Yes this is his real name!)


USHBC Exhibits at Fine Foods Australia Exposition

Fine Food Australia has been around a long time and is the leading exposition for foods in Australia.  Thus was a first time for USHBC and it was a great place to meet the Australian food industry and a consumer who loves blueberries!   This exhibition occurred a few weeks after a major food safety disaster involving imported frozen blueberries (not from North America).   Food safety and the quality of  our berries was much appreciated and sought after by many of the 25,000 attendees from all over Australia, New Zealand and the South Pacific.  Overall we met a lot of blueberry friendly companies and many are looking for specific items to increase their imports.   We have a lot of followup to do now.  Watch the shipments jump in Australia.

Here are just a few images from the event:

Here is a photo of a Fine Foods Australia show long ago!
Show was held at the Olympic Park which is where the 2000 Olympic games were held.
Australians rely on frozen berries in the off season which is our on season. Australia is a large per user of frozen and fresh blueberries.
You never know who you will run into at these expositions. Here is a booth from Kaledonia which is a major frozen fruit packer in Turkey. We also met companies from all over the South Pacific and even a food processor from Myanmar (Burma)
Here is our Beautiful Blueberry booth in the USA pavilion. We were the busiest booth at the show.
Australians are very local oriented and want to know where the food comes from. Products show off the Aussie identity!
Here is a neighbor exhibit which i was drawn to. They featured an observation hive and bee beard demonstrations. They were a lot of fun and bonded with us blueberry folk!
Here is what Australians are looking for -- healthy natural foods are good for you!
Here is the "Ghost Town" of the China Pavillion. Australians do not seem to excited about Chinese origin items since a number of food safety incidents in recent times.
Food Safety -- No problem this firm pasted the walls with certificates of all sorts.
Here is the Durian Village Exhibit in the Malaysian Pavilion -- luckily on the opposite side of the exhibit hall from USHBC!
Now lets put some blueberry egg rolls into the menu Column B. This is a Chinese company that attracted international attention with blueberries!

Blue Me is a hit at Korea Culinary Camp

Foodservice is one of the most promising categories for fresh and processed blueberries at home and abroad.   Here is an example how USHBC is working the Foodservice trade with participation in the annual Culinary Camp.   This event is sponsored by the US Department of Agriculture (USDA) Foreign Agricultural Service (FAS) Agricultural Trade Office (ATO) in Seoul, South Korea.   This year more then 150 foodservice professionals attended and gained hand’s on experience with US ingredients including blueberries!

And yes — Blue Me he mascot was a hit and passed out new Blue-Me Kitchen recipe books which has all sorts of great recipe uses for fresh, frozen and dried blueberries.

USHBC Team Korea! Kristy and Hyewon.

Ten years ago, USHBC exhibited at one of the first Food Ingredients Asia shows in Bangkok, Thailand.   This is a show similar to the Institute of Food Technologists (IFT) back home.  In 2015 — we are back and what a difference ten years makes.

In 2005 we spent most time explaining what a blueberry was… Now we are showing how to use and where to buy!

The show was a business-to business venue and the USHBC booth was the busiest scene at the entire show and this made exhibitors and attendees notice!   We met with more than 150 companies from 25 countries with strong representation from Indonesia, Malaysia and Vietnam as well as Thailand. Our Mascot fans were a huge hit in the steamy climate!  Thanks to my old friend and fellow Hawaii grad Rey Santella of USDA-FAS Bangkok and Richard Lieu who represents Food Export Midwest and Northeast in the region for all the help and assistance!

Here are a few shots from the floor!

Above: Blueberry flavors were front and center at several booths.
Here is a new item: Blueberry Juice Powder. Dozens of companies came to the booth asking about a water soluble juice powder. This type of product is sold throughout Southeast Asia normally in small packets. A great idea for drum drying or crystallizing blueberry juice, puree or concentrate.
I was happy to see that i was staying in a "no-durian" hotel!
The exhibition was next door to the world's largest Chinese restaurant. The Chinese have a great influence in Thailand and a huge flow of Chinese tourists into the country.
Above: USHBC booth before the rush!

Run Girl Event in Tokyo

USHBC co-sponsored the 6th edition of the Frau Magazine Run-Girl Night Event in Tokyo held September 12 in Odaiba (Tokyo Bay).   The afternoon-evening run and event draws serious and recreational runners from throughout Japan and promotes a healthy lifestyle.   Here is a photo from the blueberry booth with Keiko and Chizuko of Asahi Agency in Japan who conduct USHBC promotions.  They worked furiously to serve yummy smoothies to the crows and also signed up dozens of new Facebook and Twitter likes!


Blueberry Curry — Japan!

Japanese Curry is reported to be the most popular food for youngsters in Japan.   This is not to be confused with a Indian curry.   Japanese is a semi sweet curry with a small amount of meat and sometimes vegetables.   It had to happen!   Now the leading prepared curry company in Japan (SB) has launched a line of curry with blueberry.   Adds a nice fruity flavor that balances the capsicum heat!

My Favorite Coco-Ichi Curry (No blueberries but great curry -- #7 heat level!)