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The Berry Latest 

Newsletter Issue: Summer 2013

New Product Showcase

Summer 2013




 Blueberry Real Seal!

The North American Blueberry Council (NABC)  developed the seal (above) to reward use of real blueberries in food products.  To date, dozens of companies have been granted use of the seal in al orts of categories.  The application process is simple: just send an e mail to: and list your, name, company name and product name.  Tell us that it uses an optimal amount of real blueberries and we will send you a simple agreement and artwork or stickers! 




Organic Toddler Pure, Sprout Foods, Georgia.  Greek Yogurt for the baby!



Blueberry & Flaxseed Granola. Antioxidants plus Omega 3!




Blueberry Beer from Boulder Brewing Company, Colorado.



Dark Chocolate Blueberries, Tropical Valley, USA



In July, USHBC wil feature fresh Blueberries at the upcoming Institute of Food Technologists (IFT) meeting in Chicago.  With all of the innovative new ingredients and developments — we want to remind our colleagues of the goodness of fresh blueberries.  Come by and visit us and celebrate National Blueberry Month!

– Tom Payne
USHBC Food  Industry Consultant




Make sure they are real!

Blueberry products should contain blueberries.  In the past, a few products — especially in the developing countries — are called blueberry yet have no blueberry content!  This can include blue coloring, dried apple bits with blue color, and gum and fat bits with blueberry coloring. 

A whole wide range of real blueberry ingredients fit the product specifications of just about every category.  UHBC research has indicated that consumers do demand real blueberries.  Blueberry ingredients on the pack need to be backed up with real blueberries inside the pack and product.


International Developments!

New product development with blueberries is international.  Note: for the first time ever, there were more new blueberry products developed outside of than inside!  Europe and have joined the blueberry product development!


Happy Blueberry Month!

Theblueberry harvest is underway across the nation!  It is time to celebrate National Blueberry Month.  Did you realize that highbush blueberries are produced in 32 states of the USA.  Also, two Canadian provinces.  The production regions include: 

>Midwest (Michigan and Indiana)

>East (New Jersey)

>South (Arkansas, Florida, North Carolina, Georgia, Louisiana and Mississippi and Texas.

>West (California, Oregon, Washington.  

The fresh harvest begins in Florida in March and ends in the Pacific northwest in October.  The peak of the season is in June through August.  This is when much of the frozen or “processed” blueberries are handled.

US production is categorized into three areas:  fresh, processed and further processed.  

Fresh blueberriesare available 365 days a year in the USA now.  Imports from Mexico Southern Hemisphere fill the gaps in USA production windows.  Most fresh blueberries are marketed in plastic “clamshells” and go to the consumer market.  But, now more and more companies are integrating fresh blueberries into foodservice with even fast food giants offering fresh blueberries!

Frozen blueberries are used throughout the food industry and typically consist of around half of production.  this includes individually quick frozen blueberries, case frozen and straight pack blueberries.  Each product has a niche and this year frozen blueberries are in plentiful supply.  

Further Processed blueberries are being developed each year that match the needs of the food industry.  Purees, juices juice concentrates work in dairy and juice applications.  Dehydrated blueberries come in all sorts of shelf-stable forms.  These include sugar infused, juice infused, freeze dry and microwave dried blueberries.  Blueberries are also available in powders, fibers and bit forms. 


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Published by the US Highbush Blueberry Council (USHBC)

Published by– USHBC- c/o Thomas J. Payne, 865 Woodside Way, San Mateo, CA 94401 Copyright © 2013

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