Ghee meets Blueberry in India

The blueberry guy thought he had seen it all, until this innovative product from India was launched in October 2019. Ghee is a butter oil that is used in almost all Indian cooking. Every household maintains a supply. As the product name implies – a blueberry puree of about ten percent is mixed to give it color and flavor. The result is a ready-to-use blueberry ingredient in traditional Indian confectionery and sauces and yes — even curries. Now we have a new way to get the taste of blueberry into the diet of 1.3 billion population India!

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